What We Do

Strategy Development

  • Commercial Assessment
  • Technology Search and Strategy
  • White Space Evaluation
  • Open Innovation
  • Long-Term Brand Portfolio Development
  • New Product Development
  • Project Management from Ideation to Launch
  • Full Service General Management
  • Business Operations Counsel to Private Equity

Marketing Development

  • Market Assessment
  • Consumer Insight Mining
  • Market Research
  • Packaging Initiatives & Development
  • Claims Development
  • Launch Planning
  • Product Management
  • Brand Name Development
  • Media Planning
  • Cross Promotions/Social Media
  • Concept Development
  • Digital Marketing Strategy
  • Trial Generation Strategies
  • Micro-Influencer Marketing
  • Professional Marketing
  • Pricing Analysis
  • Retail Strategy including eCommerce

Business Development

  • Acquisitions/Divestitures
  • In-Licensing/Out-Licensing
  • New Product Development and Commercialization
  • Business Formation
  • New Channel Development Including E-Commerce
  • Joint Ventures
  • Contract Negotiation
  • Contract Manufacturing
  • Supply Agreements
  • Co-Promotions
  • Regulatory Assessments
  • Expert U.S. Marketplace Guidance
  • Business Introductions

Start-Up Management & Guidance

  • Strategy Development
  • Consumer Research
  • Brand Positioning
  • Leading and Guiding Entrepreneurs
  • Using Professional Connections to De-Risk Path to Market
  • Hands-On Business Management

Heritage Brand Revitalization

  • Consumer Research Deep Dive
  • Consumer Insight Mining
  • Re-Positioning
  • Innovation Ideation & Execution
  • Packaging/Communication Improvements

Assembly of Expert Project Teams

  • Cross-Functional Teams Sourced Via Deep BVC Contact Base
  • Tailored Based on Client Challenge
  • Detailed Start-Up Commercialization Resources From All Functional Areas
  • Wide Array of Contacts in Operations, Sourcing, Distribution, Sales, Marketing, Advertising, Finance, Legal, Regulatory